Portfolio
DesignedBuilt With AIFor Real-World Experiences
Products, tools, and interactive experiences I've designed, built, and brought to life with AI.
Experiential Concepts
A collection of original ideas I've developed from spark to experience. Each concept explores the strategy, story, identity, and physical world behind an idea, bringing it to life as something tangible enough to see, feel, and imagine in the real world.

poppi After Dark
Because the night is good for you.
A mysterious and exclusive nighttime chapter to the poppi Juicy Tour, turning the campus into a mystery and the community into the invitation.
Mysterious symbols lead students to limited-edition Pop Tops, unlocking an after-hours world of music, specialty drinks, exclusive merch, and a flavor no one has tasted before. Built to blur the line between IRL experience and social conversation, poppi After Dark gives people something to discover, share, and want in on.

Gate Zero
More than just a layover.
A hidden destination inside the airport, exclusively for Club JSX members. Gate Zero transforms time between flights into an experience worth arriving early for, blending elevated hospitality, live culture, and unexpected moments of connection.
Behind an understated red door, each Gate Zero connects travelers to another city through immersive programming, city-specific stamps, and limited-edition pieces.
Gate Zero turns the airport from a place you pass through into a place you want to be.
Uber Point
Reimagining the pick-up experience.
Uber owns the journey from app to car, but the curbside experience is often where the brand disappears. Uber Point turns that gap into an opportunity by creating a smarter, more premium pickup ecosystem across airports, stadiums, hotels, and other high-traffic destinations.
The concept combines branded pickup lounges, real-time flow optimization, Uber ambassadors, dynamic pickup zones, and personalized wayfinding to make waiting and finding your ride feel seamless, intentional, and distinctly Uber.
The idea: Don't just get people to their Uber. Own the experience until they get there.

poppi Studios
Your team. Your flavor.
A city-by-city sports and culture platform that transforms game day into a fully immersive Poppi experience. Each Studio brings together a local team, a signature Poppi flavor, and the energy of its city through elevated spaces, interactive experiences, exclusive merch, and collectible trading cards.
Built to turn fans into participants, poppi Studios gives every city its own flavor identity while creating new reasons to visit, collect, compete, and share. From Taste the Rivalry flavor battles to limited-edition city drops, every Studio becomes a destination fans want to claim as their own.

The Longview
A proposed short-term rental in Highland Park, Dallas, developed from an empty townhouse into a fully realized guest experience. I created the name and identity, established the palette and material direction, sourced the furniture and styling, and used AI visualization to bring the interiors to life. The result was a complete concept that could be evaluated and pitched as a real destination, not just a static mood board.
Digital Products
Tools I built to solve real operational problems, now used by other operators.

ShopCommand
I built ShopCommand to replace the spreadsheets, group chats, and scattered workflows I was using to run TikTok Shop operations. The dashboard brings creator assignments, resources, and live product testing data into one place, giving operators a real-time view of the work. Built for my own operation first, it has since been adapted for other TikTok Shop and ecommerce teams.
What's Next
Have an idea worth building?
From experiential concepts to custom tools and digital products, I'd love to hear what you're working on.
Let's work together